POGO Journal
Guides on authenticity, sizing, care and the stories behind the brands we deliver — written by the POGO team.
Brand stories
A complete guide to Travis Scott and Cactus Jack in Ukraine: what to buy, how to verify authenticity, choose a size and order.
Brand stories
A complete guide to Supreme in Ukraine: what to buy, how to verify authenticity, choose a size and get delivery.
Brand stories
A complete guide to Chrome Hearts in Ukraine: what to buy, how to verify authenticity, choose a size and get delivery.
A simple bear silhouette has become one of the most coveted collectibles in the world. Here is why Be@rbrick won over collectors.
Brand stories
Silver crosses, gothic fonts, and a rock spirit in the world of luxury. We explain how Chrome Hearts fused goth with streetwear and became…
Brand stories
A reversed Swoosh, wild lines, and instant sellouts. We tell how Travis Scott's Cactus Jack became one of the era's defining brands.
Brand stories
Nike's collaborations turn sneakers into cult objects. We recall the partnerships that changed the industry and defined fashion for years to come.
Brand stories
From a footwear store in New York to a global brand with cult drops. We tell how Ronnie Fieg built the Kith empire.
Brand stories
A model the NBA banned became the most influential sneaker in history. We tell the story of how the Air Jordan 1 turned into…
Brand stories
From Air Yeezy to adidas Boost — how the Yeezy line rewrote the rules of the sneaker market and shaped an entire industry.
Brand stories
Why some sneakers cost many times more than retail and others don't — we explain the mechanics of the sneaker secondary market.
Brand stories
When streetwear meets luxury — a look at the collaborations that made history and broke price records.
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